Peterson died in this spring, at the age of 89, and the commentator argued that besides Ray Kroc, Peterson had the greatest influence in making McDonalds what it is today (and yes, it was meant as a good thing).
Before the Egg McMuffin, McDonalds' breakfast didn't exist. Now breakfast accounts for 30 percent of the fast-food chain's business. And all because Peterson liked eggs Benedict and wanted to come up with something similar.
The commentator talked about taking risks and asked when the last time was that any of us spent an hour trying to come up with something new that would grow our business. I was thinking about that when the segment ended and, unless I heard wrong, the commentator in question was Memphis' own John Malmo.
I would link to the segment, but for some reason I can't find it anywhere on the internets. So I might have made it all up.
